India's leading fashion-accessories brand and a Titan subsidiary ($100M+), managing thousands of SKUs across Amazon, Flipkart, Myntra and Nykaa — needing pricing control, seller detection and location-level inventory monitoring.
Flipkart
MyntraIndia's leading fashion-accessories brand and a Titan Company subsidiary, with 350+ exclusive stores and a strong digital footprint, managing thousands of SKUs across major marketplaces with complex pricing and seller networks.
Price bands varied by SKU, channel and day, making manual deviation monitoring impossible at scale.
Rogue sellers across channels hurt brand integrity and pricing, but manual detection was unsustainable.
Without pincode-level, IMS-integrated monitoring, regional stockouts went undetected.
Automated price scraping across SKUs and channels, matched against internal offer sheets to flag deviations in real time.
Continuous seller monitoring flags rogue listings for the brand-protection team to action.
Pincode-level availability tracking integrated with IMS triggers smart regional stockout alerts.
One view of pricing compliance, buybox, sellers, ratings and availability, with automated violation alerts.